Website for pallet manufacturer HERB
Our task was to design and implement a modern website for the HERB brand - a Polish pallet manufacturer. The aim of the project was to create a site that would present the company's offer in a clear and professional manner, and at the same time be an effective sales and communication tool for business customers. Already at the level of conception, we wanted the site to reflect the nature of the industry - solidity, durability and reliability - and at the same time stand out with a modern design.
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MateuszUX designer -
PatrickElementor Developer -
ArekBusiness Support Manager -
PaulinaProject Manager -
ŁukaszGraphic designer
Graphic design
The visual layer is based on a strong industrial atmosphere. Dark shades dominate, broken by natural wood colors and light sections, which bring balance and improve the readability of the content. High-quality photos depicting pallets, the production process and warehouse facilities play a big role - thanks to them the user immediately gets a sense of the scale of the business and the credibility of the company. Distinctive geometric section divisions and clear color contrasts give the site a dynamic yet orderly look.
The site's structure was designed in a logical and intuitive manner. The home page guides the user through the most important information - from the introduction of the company and its experience, to the product offering, to the key competitive advantages. The offer section presents different types of pallets along with their applications, making it easy to quickly match the product to the needs of a particular business . In addition, extensive information blocks on fuel and structural timber show the company's wide range of activities and reinforce its expert image.
Dedicated product subpages, where the user will find detailed technical information - such as dimensions, load capacity or certificates - are also an important element . Thanks to this, the website does not serve only an image function, but is a real support in the decision-making process of B2B customers who need specific and precise data.
We placed great emphasis on building trust. The design features sections presenting quality certificates, grants and customer reviews, which further confirms the credibility of the brand and its established position in the market. This is complemented by modules describing the most important features of the products - such as durability or on-time delivery - which are presented in a clear, visual form.
The site is also equipped with an extensive contact module. The user can easily contact the company through the inquiry form, choose the topic of conversation, add attachments and provide order details. In addition, direct contact information and a map with the company's location are available, which significantly facilitates establishing cooperation and shortens the path to conversion.
The end result is a coherent, modern and functional website that effectively combines the image of a reliable manufacturer with a sales support tool. The website clearly presents the offer, builds trust and guides the user through the entire process - from the first contact with the brand to sending an inquiry.
