Interactive agency + Marketing agency = Two Colours

Website positioning and optimization (SEO)

We provide comprehensive SEO services that combine optimization of your website (on site) with extensive SEO activities (off site). We focus on increasing your brand's visibility in search results and generating more visits from free search results, while improving the quality and usability of the site and its content for users.

Website positioning

The Google search engine evaluates sites, taking into account hundreds of different ranking factors. Our agency makes every effort to adapt your site to the current requirements of the algorithms. The SEO activities we offer include a wide range of techniques to improve your positions in search results.

  • Site optimization for SEO

    Our SEO experts carefully analyze your site for compliance with current standards. If necessary, we make changes to the site structure, URLs, meta data content, among others, which helps in better indexing and increases the friendliness of the site for visitors.
  • Technical optimization and implementation

    We have an in-house IT department that specializes in creating modern websites, as well as making the necessary technical improvements to existing client sites. These activities include speeding up page loading, making the site easier to navigate, or improving the site code for semantics.
  • Content marketing

    Content marketing is a very important part of effective SEO. We create guidelines for on-page content optimization and professional texts created by copywriters to make them attractive to both users and Google robots. We also develop a content development strategy to increase site visibility and positions.
  • Building a link profile

    Link building, or link profile building, is an important part of SEO, acquiring valuable links from external sites to your site. These links act as digital recommendations, increasing your site's credibility in the eyes of search engines. Our efforts in this area are precisely aligned with your company's overall marketing strategy.

Additional services

We provide many services that can support or complement your SEO efforts. With us you will build a comprehensive strategy that combines SEO, advertising campaigns and the creation of well-optimized websites. Our services complement each other.

  1. Meta Ads

    Ads on Meta platforms (Facebook and Instagram) are a key part of building your brand's visibility online. We create engaging ad campaigns and manage your social profiles to build a strong brand presence online. Our efforts are aimed not only at increasing popularity, but also at building a loyal community around your brand.
  2. Google Ads campaigns

    Google Ads campaigns are a great addition to SEO and positioning. We offer the creation and optimization of advertising campaigns that generate paid traffic, ideally complimenting organic traffic from Google. Our efforts are focused on maximizing effectiveness at optimal cost.
  3. Website development

    We specialize in creating websites that are both visually appealing but also SEO optimized. Our sites are designed to be search engine and user friendly, resulting in better visibility in organic results. We offer a full spectrum of services, from design to development to ongoing optimization.

Certificates and titles

What is the cooperation in SEO?

Website positioning is an art that requires a lot of knowledge and experience. Our team of specialists in content and the technical elements of SEO, work to ensure that your site achieves the best possible results in Google.

  • Stage 1

    We get to know your needs

    The initial stage of cooperation is an in-depth understanding of your business. We conduct interviews and analysis to identify your business goals, understand your target audience and analyze your competition. We study your site's current position in search engines to tailor our SEO efforts to your specific business and set realistic SEO goals.

  • Stage 2

    We create a positioning strategy

    At this stage, we develop a comprehensive SEO strategy that includes both on-site SEO optimization (on-site) and external (off-site) activities. We focus on keyword analysis and selection, optimization of site content, building valuable content, as well as external factors such as link building.

  • Stage 3

    We carry out activities

    We implement a planned strategy, focusing on technical optimization of the site, creating and editing content for SEO and building a link profile. We adapt activities to dynamically changing market conditions to ensure the highest effectiveness and the highest possible positions in search results.

  • Stage 4

    We monitor and report on the effects

    Positioning is a much-needed, albeit long, process that requires patience. The final stage is the continuous monitoring and analysis of the effects of our actions. We provide you with regular reports on progress and results achieved. You have full insight into the development of the site and can track how it gains visibility and position.

Why should you entrust us with website positioning?

When you choose our agency, you get a partner with extensive experience and advanced tools to help you achieve success on the Internet.

Experienced specialists Our multidisciplinary team of experts provides the comprehensive knowledge and skills necessary to implement even the most complex projects.

In-house IT department Having an in-house IT department, we can independently implement SEO recommendations for sites based on the WordPress CMS, which means fast and effective optimization without the need to engage external specialists.

A personalized approach We treat each client and each order individually, which is reflected in personalized strategies and close cooperation at every stage.

They trusted us

We are grateful for the trust placed in us by our clients with whom we have had the pleasure of working. Each project is a valuable experience for us, which allows us to constantly develop. An individual approach to each implementation is our priority, and the variety of companies we have worked with has taught us flexibility and the ability to adapt to the unique requirements of each brand.

Customer reviews

  • Robert Samaruk - Gaminate
    Gaminate
    Gaminate co-owners
    Recommended as owners of the Gaminate brand - Piotr Tytyk  

    A very reliable agency. We just implemented our new website - we are very pleased with the professional approach and commitment. - Robert Samaruk
  • Karol Chojnacki
    Co-founder of Expertia.com.pl
    One of the best contractors we work with. Knowledgeable team, great and fast contact. I recommend without a second thought 🙂
  • Adam Przemyk
    Co-owner of the Entrepreneurship Club
    I am delighted with the cooperation with Two Colours Agency. Always the highest quality of services provided, full professionalism, super customer service. The owners develop the agency with great passion. I recommend to everyone! 🙂

Let's talk and establish action plan!

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Frequently asked questions

Do you have any doubts? Below you will find answers to the most frequently asked questions about our offer, the process of creating pages and the possibility of cooperation.

Will I receive reports on my site's SEO progress?

Yes, we regularly provide progress reports on your site's SEO. These reports contain detailed information about the effects of our efforts, including changes in keyword positions and organic traffic growth.

Is SEO necessary if I am already running paid campaigns such as Google Ads?

Yes, SEO is an important part of your marketing strategy, even if you are already using paid campaigns. Positioning provides a sustained increase in a site's visibility in organic results, which is important for a long-term online presence and can reduce reliance on paid traffic.

What exactly is SEO and what are its benefits?

SEO is a set of activities designed to improve a website's organic (not through advertising) visibility in search engine results, such as Google. The benefits of SEO include increased site visits, better positioning of the site in search results and building brand authority online. For more detailed information on SEO, see our article: What is SEO and what is effective SEO?

How long does it take to noticeably improve a site's position in search results?

Improving a site's position is a long-term process and can vary depending on a number of factors, such as the competitiveness of the industry or the current state of site optimization. Usually, the first results are visible after several months of regular efforts. You can read more here: Search engine position guarantee. Can an SEO agency promise this?

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