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Dimensions of social media graphics - Instagram

Paulina
Project Manager
When creating content for social media, do you often check what size the graphics should be for a particular platform? Do you draw information on the subject from several sources each time, because you're not sure which ones are correct? No worries, you are not the only one. To make this daunting task easier for you and anyone else in similar need, we've prepared a full breakdown of the current guidelines for graphic sizes on Instagram.
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Dimensions of graphics - Instagram

In the case of Instagram, the matter is already simple. The most important thing is to maintain the right proportions. Instagram creators recommend that files posted on the platform should be between 320 and 1080 px wide. 

Below are the most important dimensions of graphics on Instagram:

  • profile picture / avatar - 320 x 320 px,
  • square post - 1080 x 1080 px,
  • Vertical post - 1080 x 1350 px in a 5:4 aspect ratio,
  • Horizontal post - 1080 x 566 px with an aspect ratio of 1.91:1,
  • Stories/reels/IGTV - 1080 x 1920 px in a 9:16 aspect ratio.

Aggregate graphic, showing all dimensions of graphics on Instagram

Dimensions of graphics on Instagram

We hope that our article containing the current dimensions of graphics on Instagram will make your work easier and become a convenient, handy download for you every day.

How is it on other social media?
Facebook: https://two-colours.com/facebook-wymiary-grafik-w-mediach-spolecznosciowych/

FAQ - frequently asked questions

What are the current dimensions of graphics on Instagram?

Profile photo 320×320 px; square post 1080×1080 px; vertical 1080×1350 px (5:4); horizontal 1080×566 px (1.91:1); stories/reels/IGTV 1080×1920 px (9:16).

What is the maximum width of a photo on Instagram?

Instagram supports photos from 320 to 1080 px wide. It's best to upload in full 1080 px width so they look sharp on any screen.

What proportions of posts are best on Instagram?

Square 1:1, vertical 4:5 and horizontal 1.91:1. Vertical photos (1080×1350 px) usually take up the most space in the feed and attract attention.

Does Instagram crop or compress photos?

Yes, if they do not have the right proportions or are too large. Therefore, it is best to prepare the file in the recommended dimensions and save in good quality JPG/PNG.

What image file format should I choose for Instagram?

Mostly JPG - provides good quality at a smaller size. PNG will work well for graphics with text and logos.

What dimensions should stories and reels have on Instagram?

Stories, reels and IGTV are best prepared in 1080×1920 px in a 9:16 aspect ratio - the full-screen format of smartphones.

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