Interactive agency + Marketing agency = Two Colours

Maciej Motak

Customer Service Specialist

Meta Ads: advertising on Facebook and Instagram

Meta Ads (Facebook and Instagram ads) are a powerful advertising tool that allows you to precisely target a specific audience. Our ads are designed to maximize the potential of these platforms. We deliver content that perfectly matches the interests and needs of your target audience and convert them into specific actions.

Maciej Motak
Customer Service Specialist

Facebook Ads and Instagram - all types of campaigns

Our offer covers the full range of possibilities offered by Meta Ads on Facebook and Instagram. We tailor the type of campaign to the specifics of your brand and business goals, providing comprehensive service at every stage of promotion.

  • Graphic Advertising (Facebook Ads and Instagram)

    This is a classic and effective way to attract the attention of your audience. Graphic ads on Facebook and Instagram are ideal for brands that want to present their products or services in a visually appealing and compelling way.
  • Video Advertising (Facebook Ads and Instagram)

    Video ads on Facebook and Instagram offer a dynamic way to engage audiences. They are ideal for brands looking to tell their story or show products in action, increasing awareness and interest.
  • Carousel Advertising (Facebook Ads and Instagram).

    Carousel ads on Facebook and Instagram allow you to showcase multiple images or videos in a single post. This is a great solution for companies wanting to show a variety of their products or a certain process in several parts.
  • Advertising collection (Facebook Ads and Instagram).

    Collection ads on Facebook and Instagram are a format that combines video or photos with product displays, allowing users to conveniently browse and purchase them. They are ideal for e-commerce, shortening the user's path from interest to purchase.
  • Advertising instant material (Facebook Ads and Instagram)

    Facebook and Instagram instant content are full-screen mobile ads that instantly load interactive content: text, images, video. Ideal for engaging product and brand presentations.
  • Messenger Ads (Facebook Ads)

    These ads appear in Messenger and allow direct interaction with customers. They are used to increase brand awareness, generate leads or encourage purchases directly through the Messenger app.
  • IGTV advertising (Instagram)

    IGTV Ads are ads placed in longer video formats on Instagram. They allow for more detailed storytelling and showcase products or services in a longer and more elaborate form.

Certificates and titles

Additional services

We offer not only Facebook Ads campaigns and ads on Instagram, but also comprehensive support in other areas of online marketing, eliminating the need for other agencies. With us you will find everything you need.

  1. Social Media

    Creating and managing content on social media platforms is key to building engagement around your brand. We provide comprehensive social media activities i.e. Facebook, Instagram, LinkedIn or TikTok to increase visibility and build relationships with your audience. 
  2. Google Ads campaigns

    In addition to Facebook and Instagram ads, are you interested in a campaign in search results or on an ad network? If so, we offer a comprehensive Google Ads service. Integrated activities across different channels are the key to the success of your marketing strategy.
  3. Graphic

    Our talented graphic designers, working with the marketing department, create visual materials that will not only catch the eye, but also effectively appeal to the audience and perfectly represent your brand.

How does Meta Ads campaigns work?

Our approach to Facebook Ads campaigns and ads on Instagram is based on an individual and detailed analysis of your company's needs. Our specialists develop a step-by-step strategy to make each ad not only effective, but also profitable.

  • Stage 1

    We get to know your needs

    At the very beginning, we conduct an initial interview to understand your needs and carefully analyze the characteristics of your business and its goals. This is the foundation that allows us to determine precisely what types of Facebook and Instagram ads will prove most effective.

  • Stage 2

    We create a strategy

    Based on the information obtained in the first stage, we design a personalized strategy in Meta Ads. We choose the right target groups, determine the budget, tracking methods and key performance indicators. Each element of the strategy is refined to maximize return on investment.

  • Stage 3

    We prepare materials and configure tools

    We provide comprehensive support for Meta Ads campaigns, from creating thoughtful ad text, to designing graphics fully compliant with Facebook and Instagram specifications, to fine-tuning analytical tools. 

  • Stage 4

    We run and optimize the campaign

    At this stage we launch Meta Ads, carefully monitoring their progress. Continuous data analysis allows us to react quickly to changing conditions and effectively optimize activities to increase their effectiveness.

  • Stage 5

    We monitor and report

    Not only do we keep track of the results of campaigns on Instagram or Facebook Ads, but we also produce detailed reports showing achievements and key elements we should improve. This data is the basis for analysis and further improvement of the strategy, resulting in better results.

Why should you trust us to advertise on Facebook and Instagram?

We are not limited to creating effective campaigns on Instagram and Facebook Ads, but provide comprehensive services for all your marketing efforts. As an agency with multiple specialists, we offer a wide range of complementary services so that all your needs are met in one place.

Enormous opportunities We tailor strategies and tools to the specific needs of your business, which opens the door to almost unlimited possibilities for personalizing campaigns.

Proven solutions We use innovative, yet proven and safe internet marketing methods to ensure the quality and effectiveness of your online campaigns.

Many specialists Our multidisciplinary team of experts provides the comprehensive knowledge and skills necessary to implement even the most complex projects.

Constant care We provide continuous support and monitoring of your campaigns, ensuring that they are optimized and updated according to the latest trends and analysis results.

A personalized approach We treat each client and each campaign individually, which is reflected in personalized strategies and close cooperation at every stage of the project.

They trusted us

We are grateful for the trust placed in us by our clients with whom we have had the pleasure of working. Each project is a valuable experience for us, which allows us to constantly develop. An individual approach to each implementation is our priority, and the variety of companies we have worked with has taught us flexibility and the ability to adapt to the unique requirements of each brand.

Customer reviews

  • Robert Samaruk - Gaminate
    Gaminate
    Gaminate co-owners
    Recommended as owners of the Gaminate brand - Piotr Tytyk  

    A very reliable agency. We just implemented our new website - we are very pleased with the professional approach and commitment. - Robert Samaruk
  • Karol Chojnacki
    Co-founder of Expertia.com.pl
    One of the best contractors we work with. Knowledgeable team, great and fast contact. I recommend without a second thought 🙂
  • Adam Przemyk
    Co-owner of the Entrepreneurship Club
    I am delighted with the cooperation with Two Colours Agency. Always the highest quality of services provided, full professionalism, super customer service. The owners develop the agency with great passion. I recommend to everyone! 🙂

Let's talk and establish action plan!

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Frequently asked questions

Do you have any doubts? Below you will find answers to the most frequently asked questions about our offer, the process of creating pages and the possibility of cooperation.

Can I only target ads to a specific audience?

Yes, one of the key advantages of Meta Ads is the ability to precisely target your audience. Thanks to advanced tools, we are able to tailor your campaigns to reach specific audiences based on their interests, demographics, behaviors and other criteria.

Will I receive reports on the results of my campaign?

Of course, we provide regular reporting and analysis of your campaign results.

Do your Facebook and Instagram advertising services also include content creation and graphic design?

Yes, our advertising services include comprehensive services, including advertising content creation and graphic design. We have a team of graphic designers and copywriters who will prepare advertising materials to effectively communicate your message and differentiate your brand from the competition.

How long does it take to launch an ad campaign on Facebook and Instagram?

The process of launching an advertising campaign on Facebook and Instagram can take from a few days to a few weeks, depending on the complexity of the project and the time needed to prepare the strategy, advertising materials and configure the tools. Our team makes every effort to make the process as efficient as possible.

What are the projected costs of an advertising campaign on Facebook and Instagram?

The cost of a Facebook and Instagram advertising campaign depends on a number of factors, including your chosen campaign goals, target audience, duration and type of ads. During an initial conversation with our team, we will determine your budget and propose a strategy to maximize your return on investment.

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